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Successful Live Chat: Direction

A part of blog series about three principles of a successful live chat operation. These blogs focus on Direction.

Customer Service Chat: Use Cases & Best Practices

Successful Live Chat: Direction

Customer Service Chat: Use Cases & Best Practices

To build upon the examples provided in the blog post about Direction, I now describe how to use a proactive live chat to reduce calls to call centre, minimise errors in submitted forms, and fight shopping cart abandonment.

Sales Chat: Use Cases & Best Practices

Successful Live Chat: Direction

Sales Chat: Use Cases & Best Practices

In this blog, I describe how to use live chat to generate sales leads, convert users of a free plan into paying customers, and increase average order value.

The Most Important Principle Of A Successful Live Chat Operation: Direction

Successful Live Chat: Direction

The Most Important Principle Of A Successful Live Chat Operation: Direction

In my earlier blog, I covered three principles for successful live chat operation: Direction, Quality, and Quantity. As you might know, these are same principles as to building a winning sales organisation. In this blog, I discuss in detail the most important one of these principles: Direction.